4 mins

Interview | Etsy seller taking his business to the next level

Mollie Thick
Dec 10, 2017

This week, we were delighted to talk to Oded, a successful Etsy seller and the owner of Arama shop. With a background in design and fashion, Oded wants to take his business to the next level with a loan from Bitbond. Our investors have still 13 more days to invest in his eCommerce loan @ 22.61% p.a.

Now without further ado, let’s meet Oded!

B: Hi Oded, nice to meet you! Thank you very much for taking the time to talk to us. Could you start of by telling us a little about yourself and your business?

O: I am a graduate in footwear design studies from Cordwainers College, London College of Fashion and hold a Bachelor of Design in Fashion ‬(with honors) from the Shenkar College of Design and Engineering in Israel.

My Footwear brand Arama is an elegant yet modern UNISEX footwear brand, designing high quality luxury collections, both beautiful and comfortable, that are hand made by craftsmen to the highest standards.

B: Great! That sounds amazing. How come you ended up starting this business and why have you chosen this particularly niche?

O: During my footwear design studies in London I've been privileged to come across amazing colleagues from the US , Canada, Japan & Europe. Most of us had thought about getting back to our homeland and opening a new footwear brand. As a Telavivian, I sensed a great opportunity within footwear design, especially menswear shoes. That's how ARAMA shoes started happening.

B: What do you hope to achieve with your loan and why did you choose Bitbond over a bank?

O: I find Bitbond to be a perfect fit as a digital funding for my ecommerce on Etsy. I believe the future of retail fashion to be online (rather than physical shops ), and the same goes to banking / financing. Digital financing is the future , so its a great match.

This loan will help me promote my Shop on Etsy, increase my inventory and make 2017 a year of great growth for ARAMA.

Promoting an online shop globally is a lot of work and requires a rather big budget, so Bitbond will make a big difference for me.

B: What is your favorite feature on Bitbond? What features do you think are missing?

O: I love the ability to share my business & work with people globally.

I would love to add Instagram, Pinterest and other media to make it more dynamic to be able to share my story in a more personal matter.

B: What would you want potential investors to know about your loan?

O: I would like them to know first and foremost that I am dedicated to the success of my business and that their contribution to my business will make a 2017 a year of a great growth for ARAMA shoes.

B: What do you think the future holds for bitcoin? Is it the modern-day equivalent of the internet or will it fall flat on its face?

O: Well, I think it is a process and a matter of time. The internet marketplace various platforms will embrace it more easily, while other physical platforms will need more time to do so. The younger generation will be able to connect to this technology easier, while the elder community will be more suspicious and careful with this choice.

B: As a business owner, does your place of work accept bitcoin? If not, what do are the chances of that changing?

O: At the moment I do not accept Bitcoin, but I guess I will do so in the near future at my ecommerce platforms. It is only a matter of time.

B: Thank you so much for the Interview Oded!

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